(And How They Help Heal Grief)

In today’s world, pets are family. They are confidants, protectors, and companions whose absence leaves an undeniable void. When a pet passes, the grief is real and profound. Yet, for years, society overlooked this loss, treating it as trivial or something to “get over.”

That tide is shifting. In 2025, pet memorials have become a powerful, growing movement. Not because grief has changed—but because the way we choose to honor our pets finally has.

The rise of pet memorials isn’t a trend; it’s a reflection of how deeply people connect to their animals and how essential it is to preserve their stories. At Forever Pets, a division of Remember Well, we understand that memorializing a pet is more than an emotional gesture—it’s part of the healing process. That’s why we offer memorial storytelling, custom tribute writing, and Letters to Heaven, giving grieving pet parents a way to process loss, preserve memories, and begin to heal.

This article is published in partnership with Rescued by Rembrandt and Forever Pets™, because every pet’s story deserves to be told.

The Data Behind the Rise

The growth of the pet memorial industry is backed by numbers—not sentiment alone. According to recent market research, the global pet memorial market is projected to exceed $10 billion by 2033, with a CAGR of over 6% from 2024 onward. More than 68% of American households now own pets, and surveys show that more than 80% of pet owners consider their pets “family.”

The demand is not driven by products—it’s driven by the need to grieve, remember, and honor.

Why Pet Memorials Matter

When we lose a loved one, we tell their story. We gather, we speak their name, we reflect on the moments that mattered.

Why should it be any different for our pets?

Pet memorials matter because:

  1. They acknowledge real grief. Pet loss grief is clinically recognized as comparable to human grief. The mourning process requires acknowledgment and safe expression.

  2. They create a place for remembrance. Whether physical or digital, memorials give us an anchor in the storm of loss.

  3. They validate the human-animal bond. Honoring a pet’s life sends a powerful message: “Your life mattered.”

  4. They facilitate storytelling. Memorials allow us to capture and preserve the story of the pet’s life in words, art, and ritual. This is where Forever Pets’ services are essential.

Why Pet Memorials Are on the Rise

The Forever Pets Approach to Healing

At Forever Pets, we believe that every pet’s story deserves to be told. That’s why we offer personalized storytelling services as part of the memorial process, including:

1. Custom Pet Memorial Stories

Each story is written by professional, compassionate writers trained in the PRAI Storytelling System™. We craft detailed, heartfelt tributes that preserve the unique personality, quirks, and legacy of your pet—whether you want a lighthearted narrative, a poetic remembrance, or a simple, dignified tribute.

These stories can be displayed at home, shared with friends and family, or included in a memorial service.

2. Letters to Heaven (Pet Edition)

Our Letters to Heaven service invites grieving pet owners to compose a letter to their departed companion. We help craft these letters with care, honoring the voice and heart of the pet parent.

This process is healing because it allows pet parents to say what was left unsaid—to express gratitude, sorrow, or love—and have that letter beautifully written and preserved.

Memorialization Options

Memorials today are not limited to urns or headstones. Here’s how pet parents are choosing to remember their pets:

  • Custom-written Pet Memorial Stories

  • Rainbow Bridge Tributes

  • Personalized Letters to Heaven

  • Memorial Gardens and Stones

  • Memorial Jewelry

  • Digital Memorial Pages with Story-Based Tributes

Storytelling is at the center of all these options. A physical object may hold ashes, but a story holds their memory.

How Pet Memorials Help Grieving Pet Parents Heal

Grief is complex. The loss of a pet often triggers:

  • Profound sadness

  • Loss of routine and companionship

  • Guilt and unanswered questions

  • Social isolation (because society doesn’t always recognize pet grief as legitimate)

A well-crafted memorial helps because it:

Provides closure

Preserves memories in a tangible way

Validates emotions

Allows storytelling and reflection

Invites community support

Psychologists agree that rituals and narrative processing (storytelling) are two of the most important tools in grief recovery. Our memorial services intentionally use both.

How You Can Support Someone Who’s Lost a Pet

If a friend or family member is grieving a pet, here’s how you can help:

  1. Acknowledge their grief. Say: “I know how much they meant to you. I’m so sorry.”

  2. Invite them to share stories. Ask them to talk about their pet and listen without judgment.

  3. Gift a personalized memorial. Order a Forever Pets Custom Memorial Story or Letter to Heaven on their behalf. It’s one of the most meaningful gifts you can give.

  4. Check in long after the condolences fade.

  5. Encourage them to preserve their pet’s story. Remind them that telling the story can be part of the healing process.

The rise of pet memorials is not a trend. It’s a movement of acknowledgment, healing, and love.
At Forever Pets and Remember Well, we are honored to help pet parents turn grief into remembrance through the art of storytelling.
Because every pet’s story deserves to be told.
This article was written for Rescued by Rembrandt in collaboration with Forever Pets™, a division of Remember Well™.  You are welcome to share!